UNIT 5 External Influences on Business

The learning outcomes of this unit are that you are able to:
  • explain what is meant by technological change
  • understand how technological changes can be introduced successfully
  • understand how actions by competitors can influence business activity
  • understand the impact on the environment of a range of business decisions
  • outline the rule of pressure groups in influencing business decisions
  • apply simple cost-benefit analysis to business investment decisions