IGCSE
Business Activity
Classification of Businesses
Enterprise, Business Growth and Size
Types of Business Organisation
Business Objectives and Stakeholder Objectives
Motivating Workers
Organisation and Management
Recruitment, Selection and Training of Workers
Internal and External Communication
Marketing, Competition and Customer
Market Research
The Marketing Mix: Product
The Marketing Mix: Price
The Marketing Mix: Promotion and Technology in Marketing
The Marketing Mix: Place
Production of Goods and Services
Cost, Scale of Production and Break-even Analysis